How on earth do those successful, on-the-ball content creators stay on top of it all? The secret is that they are organized. If you want to use content to gain exposure, build relationships, and sell your products and services, you’ll need to be organized too.Read More
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Many of my clients are looking for ways to give their images more appeal and Visme is a place to quickly and easily create professional looking imagery yourself, even if you are design-challenged and time-starved.
This post was put together to answer a number of questions that keep coming up about what tool to use, where and how.Read More
That ‘know, like, trust’ equation is the basis of all repeat sales. It’s also very difficult to build unless you can communicate regularly and effectively. One tool used to start the process is to offer a Lead Magnet. Make that an irresistible Lead Magnet.Read More
There is an assumption that the small business will be reaching out to their customers online, but that doesn’t help with what to create and what value it has to the visiting public. It’s an incredibly stressful situation when all that work doesn’t seem to be generating sales or meeting the business owners often understated or undefined expectations.Read More
When working with a client recently, it came up (not for the first time) that we really need to know our customer if we want to provide them with the products and services they need to solve their problem and to have them come back again and again to a business that took the time to understand their needs, something you can start with an effective customer survey.Read More