Many people think that starting and running your own business is the best of most worlds. It sounds like the best life: making money while working in your small office perhaps located in your basement or that small extra bedroom. They forgot to mention one thing though: the dirty little secret all solopreneurs know. Solopreneurship can be lonely.
Read MoreWhen new businesses finally get their website up and running, their site is usually built with a blog page, waiting for the business to create content to share with website visitors. So, for the first few weeks or months they occasionally add content to the blog page (usually when they have time). This is one of the biggest mistakes people make when trying to promote their business.
Read MoreYou’ve probably heard it before but let’s just say it again. The fact is about 20 percent of all your customers will generate 80 percent of your income. Why? because the other 80 percent aren’t totally in line with your ideal customer, and you’ve probably figured out that you can’t be all things to all people.
Read MoreIf you follow headlines, you may think that the days of business cards are over. Over the years we’ve been told to never attend a networking event without them. Are they really still important in this day and age?
Read MoreYou’ve heard the buzz about webinars and you’re looking for another way to connect with your potential clients. While it may seem like a good idea, you’re not convinced. Sound like you? Well, here are 10 reasons you may want to consider.
Read MoreIn a previous post, we talked about what to put in your newsletter now you’ve decided to get serious about sending an e-newsletter on a regular basis. This assumes you’ve got ways to get people to join your email list so they can get your mailings, including your newsletter. The missing part of that conversation is how to get people to join your email list.
Read MoreHelping entrepreneurial women grow their audience and income online.
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